It would be hard to argue against the fact that adding audio to a website increases your overall results. If you don’t have audio in your arsenal, you’re missing out. Adding it raises your opt-in conversions. Audio increases sales.

Why does it work?

It’s simple. The web is mostly silent. Audio adds a human quality to your site. And adds the feel of a real live person. In short, it makes your site come alive. And this aliveness creates more interaction with your visitors.

Some more benefits

There are actually two profit boosts from using audio. You will close more sales. Secondly, you will not have to spend as much to make the sales. Instead of having to pay a professional to write you a great sales letter. Simply record an audio message yourself. Your visitors will respond better to a heart-felt message from you than some fancy copywriting.

You’ll get more subscribers, too. Most people need to be led by the hand. Just add a short audio message saying: Enter your email address in the form. Just this one simple thing will boost opt-ins up to 315%!

How to use website audio

Add a welcome to my site message on your main page. Most people abandon a website within just a few seconds. Grabbing their attention like this helps you keep them on your site.

Step-by-step instructions. It’s the same as when you use audio to increase your subscribers. Use an audio message to lead your visitors through a process. Use this to lead them through the ordering process, as well.

Get testimonials for your services and products. Written testimonials are good. But what’s even better are audio testimonials. It’s much hard to fake an audio testimonial. Using audio makes it much more believable. Which boosts your sales for sure.

Here’s a bonus tip

What about creating an entire product using audio? You’ll be able to produce audio products faster than any other kind. And it still has a high perceived value. Podcasts are still popular, so this is a great format. Plus you can get them transcribed cheap. This is the easiest way to “write” an eBook!

Is adding audio hard?

It’s not hard at all. There are quite a few audio streaming software programs out there. There’s no knowledge required on your part. The software creates the audio button code for you. You just copy and paste into your website. So don’t let this stop you.

In closing

Here’s a recap of the benefits. Putting streaming audio on your site will boost all your results. You’ll enjoy more customer sales. You’ll get more subscribers. And don’t forget that you can easily create sales pages and products in a flash. No many people are doing this. But you’ll save a lot of time and money. Start using it today and you’ll be glad you did.